1Let $a_n$ count tilings of a $1 \times n$ strip. Look at the leftmost tile.
2If it is a square, the rest is a $1 \times (n-1)$ strip ($a_{n-1}$ ways); if a domino, the rest is $1 \times (n-2)$ ($a_{n-2}$ ways). So $a_n = a_{n-1} + a_{n-2}$.
3Base cases: $a_0 = 1$ (empty tiling) and $a_1 = 1$ (one square).
4Build up: $1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89$, so $a_{10} = 89$.